Marketing Automation Summit 2014

Retrouvez Me Hervé Jacquemin de 15h30 à 16h sur la thématique « Data privacy. The legal aspects of marketing automation ».

Marketing automation is the new reality

September 19, 2014

The Hotel, Brussels

Marketing is shifting from product to consumer centricity, from mass to 1to1 marketing, from segmentation to smart and big data management.
To leverage sales and make loyal, the new marketer realizes that every consumer should get a highly personalized experience, consistent with his journey, from discovery to purchase and re-purchase. This implies a shift in marketing culture and technology.

Join us on the 19th of September at the Marketing Automation Summit and learn:

– How to engage each individual with 1to1 communication, across channels and consistently over time
– How to master the digital consumer decision journey into the new media landscape.

– How to collect and exploit data into real-time activation.

3 conference rooms will welcome 15 expert speakers (Actito, Universem, Darwin Analytics, Hello Agency, Advinci,…) and case studies such as Carrefour, KIA, L’Oréal, Generali,… They are ready to share their experiences to help you to the next level.

Check our the program here and subscribe to the first marketing automation event in Brussels…